It does not take much to be successful with Search Engine Optimization. If you are intent on creating a solid website foundation and getting the basics done properly, then you do not have a reason for not getting good results. The purpose of this article is to show you how to get the search engines to rank your website better by just doing simple things.
Make sure that you’re not wasting the opportunity to optimize further by using keywords in the links leaving your site. You need to do more than the traditional minimum of using keyword phrases when interlinking between different pages on your site or building backlinks from other sites like article directories; it’s also really important to use these keywords on the links from your site to other sites too. You want to do this so that you can help the search engines come to the conclusion that you are, in fact, linking to sites that are relevant to your niche. When linking to other sites, don’t use your exact keywords and phrases; instead create a list of variations and rotate them as the anchor text for these outgoing links. Since every link really does matter when it comes to Search Engine Optimization steps this is yet another way where you can make your links serve you better. With every new way you find to get the attention of the search engines you are ensuring that your site will get better results within them – provided that you are making a favorable impression.
Make a point of opting for long-term domain name registration. This is just another way search engines have to try and separate fly-by-night spammers from serious contenders. So when it comes to the domain registration, spammers are known to register sites for a shorter period of time, which gives the search engines something to be suspicious about. With this in mind, longer registration of domain names is a great way to make a good impression with the search engines.
Making Use of ALT Text in Your Images: SEO involves quite a few factors, and for best results you want to pay attention to as many of these as you can. Aside from using your keywords in your content, you can also use put them to good use as the Alt Text of any images you publish on your site. This not only helps the search engines, but also helps your visitors know what the image is about with the ALT text description. There’s no reason why you can’t do this with several images on the same page, using the same keyword for all of them.
If you are consistent with efforts to make these factors part of your normal Search Engine Optimization routine you’ll see your sites search engine status really start to climb.